Meetings, Expositions, Events and Conventions An Introduction to the Industry | Edition: 4
Author: George G. Fenich Ph.D.
publisher: Prentice Hall
publisher Date: 01/10/2015
Schools: Indiana University -Purdue University Indianapolis
Description: The Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. With a broad view of the industry, MEETINGS, EXPOSITIONS, EVENTS & CONVENTIONS, 4/e moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text’s topics were selected based on industry input.)